Website + Marketing Starter Kit
You know you need a website. You're just not sure what to say on it.
That’s exactly what this kit is for.
The Website + Marketing Starter Kit gives you fill-in-the-blank website copy templates, welcome emails, and a content planning system so you can launch your small business online with confidence—without staring at a blank page, hiring a copywriter, or spending hours piecing together advice from YouTube. Introductory price of $37!
Inside, you'll get five done-for-you resources that walk you through every step:
📄 Homepage Copy Template
A fill-in-the-blank Google Doc that walks you through every section of your homepage — with two options per section so you can pick the version that sounds most like you. No marketing jargon. No generic filler. Just clear, honest copy that tells the right people they’re in the right place.
📄 About Page Template
The second most visited page on most websites and the one people blank on the hardest. This template shows you how to tell your story in a way that makes your clients feel seen, not just impressed.
📧 3-Email Welcome Sequence Swipe File
Three plug-and-play emails to send when someone joins your list — written to sound warm, human, and nothing like a funnel. Email 1 welcomes them. Email 2 builds trust. Email 3 invites them to take the next step.
📅 30-Day Content Calendar
A spreadsheet with 30 days of social media prompts across 8 post types with caption starters and hashtag ideas included. You don’t have to post every day. Even 3–4 posts a week from this calendar will make a real difference.
📋 ‘What To Put On Your Website’ Quick Guide
A plain-language guide to every page on your site — what goes where, why it matters, and what to leave out. Read this first. It will save you hours.
This isn’t a course. There are no videos to watch or modules to complete. Just five practical, ready-to-use resources you can open today and start using immediately.
Ready to stop staring at a blank page?
Everything you need to write your website with confidence.
This is for you if...
- You’ve been putting off your website because every time you sit down to write it, you don’t know where to start
- You’re launching a new business and need to show up online without spending thousands on a copywriter
- You have a website already but it’s not saying what you need it to say — and you know it
- You’re a doer, not a writer, and you just need someone to hand you the words
- You want your online presence to feel like you — clear, real, and worth sending people to
Lindsay Van Voorst has been helping small businesses, educators, and mission-driven entrepreneurs show up online with clarity for over 5 years. Every template in this kit comes directly from the strategies she uses with real clients — people who went from "I don't know what to put on my website" to launching with confidence. This is that same process, packaged so you can use it on your own.
Frequently Asked Questions
Do I need any special software to use this?
Nope. Everything in this kit is delivered as Google Docs and a Google Sheet — both completely free. You just open them, make a copy to your own Google Drive, and start filling things in. No subscriptions, no apps, nothing to install.
Is this a course or video content?
No videos, no modules, no waiting. This is a set of ready-to-use templates you can open today and start using immediately. If you want to get your homepage written this afternoon, you can.
What if I'm not a good writer?
That’s exactly who this was built for. You don’t need to be a writer to use these templates — you just need to know your business. The prompts walk you through every section and give you two options to choose from so you’re never starting from scratch.
Will this work for my type of business?
If you’re a small business owner, solopreneur, coach, consultant, educator, or ministry leader who needs to show up online — yes. The templates are flexible enough to work across industries. The only thing you bring is your own story and your own clients.
What if I have questions after I download it?
Reach out at Lindsay@vanvoorstvirtualservices.com. I read every message myself and I’m happy to help.
If you've been putting this off, this is the thing that helps you stop putting it off
✦ Who this is for
New business owners who need to build their website and aren’t sure what to say. Small business owners who have a site but know it’s not working. Anyone who wants to show up online with clarity and confidence — without spending thousands on a copywriter or designer.
✦ What you get
5 Google Doc / spreadsheet templates, delivered instantly as downloadable files. Everything is fill-in-the-blank and fully customizable. You own it forever.
✦ Introductory Price: $37
That’s less than one hour with a copywriter — and it covers your homepage, your About page, your welcome emails, a month of social content, and a full website guide.
By the time you’re finished, you’ll have:
✔ A completed homepage
✔ A client-focused About page
✔ A three-email welcome sequence
✔ A month’s worth of content ideas
✔ The confidence to finally launch your website
By this afternoon, you could have the words for your homepage, About page, welcome emails, and your next month of content—all without hiring a copywriter.