Website Design for Small Businesses

A strategic website that helps your business grow

Your website should do more than look professional. It should clearly communicate what you do, connect with the right customers, and guide them toward taking the next step.

I design strategic WordPress and Squarespace websites with clear messaging and an intentional flow—so your website can become a useful part of your marketing.

WordPress website design for small businesses by Van Voorst Virtual Services

WordPress & Squarespace • Clear, strategic messaging  • Thoughtful design built around your business goals

What’s Included

Strategy, messaging, and design working together

Every website begins with understanding your business, your customers, and what you want your website to accomplish. From there, we create a site that isn’t just attractive—it has a clear purpose.

Strategic Structure

Your pages are organized around what your visitors need to know, with a clear path from first impression to next step.

Clear Messaging

We clarify what you do, who you help, and why it matters so visitors aren’t left confused.

Clear Calls to Action

Every page helps visitors understand what to do next, whether that’s scheduling a call, requesting information, or making a purchase.

Thoughtful Design

Your website will feel professional, welcoming, and consistent with your business and brand.

Easy to Manage

Your site will be built in WordPress or Squarespace and designed so you can confidently handle everyday updates.

Mobile-Friendly Foundation

Your website will be designed to work well across desktop, tablet, and mobile devices.

Recent Work

Websites built around real business goals

StoryBrand website example for Life Ministries International built by Van Voorst Virtual Services

A Modern Home for a Mission-Driven Ministry

Life Ministries International came to me with an outdated site that no longer reflected the depth of their work. I redesigned and rebuilt their WordPress site from the ground up, adding a dedicated Invite page, a resource page for church leaders, and a page for individuals ready to learn how to share their faith. The result is a clean, welcoming site that serves every visitor who lands there.

Client type: Ministry

Platform: WordPress

Project type: Website Redesign

“Lindsay is prompt, efficient, creative, and kind. I highly recommend her!”

StoryBrand website example for Beauty Business Studio built by Van Voorst Virtual Services

An Elegant Brand-New Website for a Beauty Business Coach

The owner of Beauty Business Studio was launching her coaching business and needed a website that felt as polished as the clients she serves. She wanted elegant, modern, and professional — with a clear flow that would genuinely capture a visitor's attention. Starting from scratch, I built a WordPress site that did exactly that.

Client type: Business Coaching

Platform: WordPress

Project type: New Website

“When I saw my finished website for the first time, I was so excited and genuinely in love with what she created. Lindsay was amazing to work with — easy, thoughtful, a great listener, and incredibly thorough.”

A Professional Launch for a Local Service Startup

Grab Bar MN was a brand-new business that needed a professional online presence from day one. I built their Squarespace site to reflect the quality of their work and give local customers the confidence to reach out. Clean, tailored, and ready to convert visitors into calls.

Client type: Local Service Business

Platform: Squarespace

Project type: New Website

“I now have a great-looking, professional website that is tailored to exactly what I was looking for. Lindsay was very responsive, easy to work with, and did a great job.”

Every project is different, but the goal is the same: a clear, professional website that supports where your business is going.

Packages

Find your fit

Starter Site

For new and small businesses that need a professional place to begin.

Growth Site

For established businesses whose website needs to support their next stage of growth.

How it works

A clear, supported process

from strategy to launch

01

Discovery and Strategy

We talk about your business, customers, goals, and what your website needs to accomplish.

02

Structure and Messaging

I map out your pages, clarify the visitor journey, and develop the messaging direction before design begins.

03

Design and Development

I bring the strategy to life in WordPress or Squarespace, and we refine the site together through two rounds of revisions.

04

Launch and Support

We launch your new website, and I show you how to confidently manage everyday updates.

Working with Lindsay was an incredible experience from start to finish. I was starting a new business and wanted a website that felt elegant, modern, professional, and uncluttered—with a clear flow that would truly grab a client’s interest. Lindsay was amazing to work with—easy, thoughtful, a great listener, and incredibly thorough. Her communication was clear and timely, and her writing style stood out right away. When I saw my finished website for the first time, I was so excited and genuinely in love with what she created. I would work with her again in a heartbeat and have already been spreading the word. Anyone would be lucky to have her design their website

– Tamara Ackerman, New Website Design

Ready for a website that fits your business?

Let’s create a website

that supports where you’re going

Schedule a free discovery call to tell me about your business, what isn’t working with your current website, and what you’d like your new site to accomplish.

No pressure—just a helpful conversation to see whether we’re a good fit.